Signals Engine™
Before a guest ever steps through your doors, the Signals Engine understands what they're dreaming of—a restorative retreat, a detox weekend, a couples' escape—and helps you meet them there, first. Real-time hospitality intent, privacy-first identity, and global activation—designed for luxury spa and resort brands.
Built for trust and transparency
The Challenge
Legacy travel data moves too slowly and costs too much. OTA ad buys are opaque. By the time your guest sees an ad, they've already booked elsewhere. Resorts need living audience intelligence—refreshed daily, modeled for wellness intent, and ready to activate everywhere guests decide.
What the Signals Engine Is
A living, privacy-first intelligence layer unifying travel, wellness, and hospitality data—so you can identify real spa guests before they book.
Hospitality & Travel Signals
Real search, content, and booking-interest signals reveal who's planning a spa or resort stay now.
Wellness & Lifestyle Context
Ethical, consented data enriches motivation—retreat seekers, recovery travelers, couples getaways.
Verified Identity Graph
Deterministic matching (95% accuracy) unifies profiles across channels for consistent activation.
Refreshed daily. 60B+ weekly signals. No black-box segments.
Activate Audiences Across Every Booking Channel
Build once. Deploy everywhere—without extra logins or opaque markups.
Programmatic DSPs
Direct routes to premium supply (DV360, The Trade Desk, Amazon, Xandr) via SpaSignalsAds.
Social & Search
Push custom audiences to Meta, Google Ads, LinkedIn, TikTok with unified definitions.
Travel Extensions
Reach travelers in Expedia and TripAdvisor ecosystems through our DSP connections—typically at ~half the prevailing OTA rates.
CRM & Email
Enrich Salesforce, HubSpot, Revinate, and email platforms for always-on lifecycle journeys.
Performance You Can Feel
Rates vary by market, seasonality, and inventory quality.
Privacy, Security, and Control
- SOC 2 tested with verified security controls
- GDPR/CCPA compliant data processing
- Deterministic matching of hashed identifiers
- Opt-out mechanisms honored across datasets
- Strict data retention and ongoing third-party reviews
Why OTAs Can't Compete on Cost or Clarity
OTA / Legacy Challenges
- High platform fees and opaque markups
- Quarterly refresh cycles
- Limited custom modeling
- Constrained transparency
Signals Engine Advantage
- Direct DSP routing reduces 30–60% overhead
- Daily refreshed traveler intent
- Spa-specific audience modeling
- Transparent reporting and attribution
Future-Proof Identity, Beyond Cookies
As cookies fade, the Signals Engine connects verified guests through encrypted IP match and hashed identifiers—preserving precision, frequency control, and measurement across every channel and device.
See the Signals Engine in Action
Discover how hospitality-first data reshapes your marketing performance—from first signal to booked experience.